Sunday, August 22, 2010
Sunday, August 8, 2010
Encountering the third kind
Walking on Marine drive, I just escaped getting into an encounter of the third kind. But some others werent so lucky. The busy couples were so busy doing what they were doing and just didnt see it coming. Then it started. The acts, the begging, the blessings and even the haggling. But I indeed wonder, what would be the best response that would not only get rid of the 'problem' but make all involved happy and smile. Imagine you are on a romantic date on and suddenly encountered with the people called 'chakas', what do you think would be a response that will make you sound nice in front of your special one, make the intruder happy and you too at the end of the day?
Saturday, August 7, 2010
Tuesday, August 3, 2010
Know your scarcity
The critical thing about the design process is to identify your scarcest resource. Despite what you may think, that very often is not money. For example, in a NASA moon shot, money is abundant but lightness is scarce; every ounce of weight requires tons of material below. On the design of a beach vacation home, the limitation may be your ocean-front footage. You have to make sure your whole team understands what scarce resource you’re optimizing.
Monday, July 19, 2010
Revenge v/s Aim
If a person wrongs you intentionally or otherwise, you can either leave it and carry on with your more important things in your life or take revenge in a variety of ways(scheming, embarrasing, character assasination, confront him, etc). But if a company wrongs you by way of making losses(intentionally by fraud or otherwise), you cant take revenge in any effective manner. The company cant make up the money it has lost of its shareholders just because you didnt like it making losses. At maximum, you can try to change the management with your shareholder vote or shout at the shareholder's meeting or sell the stock and get out.
The best way to respond in the stock market for a company that has made losses for you is to dump it if you dont see any future prospect of it making profits and carry on with your life with other important things and opportunities.
Everyone enters into the stock market with the aim of growing their portfolio/money/assets, but many of us hold back selling the loss making stock and want it to make up for the loss it has made. Sorry to dissapoint you, but get your emotions out of investing and start thinking logically. Dont forget that no one can take revenge on companies in the stock market and it would be fool hardy to be there holding the loss making company shares just to take revenge or blindly being hopeful on it. Dont miss the other opportunities while crying over spilt milk!
Thursday, July 15, 2010
Why I hate (many) Marketers
From when did babies start having 3 different life STAGES? I thought babies/kids was one life stage.
Lets see how Johnson's does it:
Three Life stages:
New born, Baby & Toddler.
New Born:
Head to toe baby wash, Baby lotion, Baby shampoo, Baby oil, Head to Toe foaming wash, Head to Toe fragrance free baby lotion.
Baby:
Baby Lotion, HEAD-TO-TOE® Baby Wash, Baby Powder, Moisture Care Baby Wash, Baby Bar, BEDTIME® Bath, BEDTIME® Baby Bubble Bath & Wash, Baby Bubble Bath & Wash, Vanilla Oatmeal Baby Wash, Soothing Vapor Baby Bath, Honey Apple Baby Wash, Baby Cream, BEDTIME® Lotion, Shea & Cocoa Butter Baby Lotion, Vanilla Oatmeal Baby Lotion, Baby Lotion with Aloe Vera & Vitamin E, Baby Daily Face & Body Lotion SPF 40, Baby Shampoo with Natural Lavender, Baby Oil with Aloe Vera & Vitamin E, Baby Oil Lavender, Baby Oil Gel, Baby Oil Gel with Shea and Cocoa Butter, Baby Oil Gel with Aloe Vera & Vitamin E, Baby Creamy Oil Cocoa & Shea Butter, Baby Creamy Oil Aloe Vera & Vitamin E, Baby Powder Calming Lavender & Chamomile, Baby Powder Medicated with Aloe & Vitamin E Medicated, Baby Powder Pure Cornstarch with Aloe Vera & Vitamin E, Baby Cologne.
Toddler:
Baby Powder, Baby Bar, BEDTIME® Bath, BEDTIME® Baby Bubble Bath & Wash, Baby Bubble Bath & Wash, Soothing Vapor Baby Bath, Honey Apple Baby Wash, Baby Lotion, Baby Daily Face & Body Lotion SPF 40, NO MORE TANGLES® Shampoo, NO MORE TANGLES® Extra Conditioning Shampoo, NO MORE TANGLES® Detangling Spray, NO MORE TANGLES® Leave-in Conditioner, , Baby Oil with Aloe Vera & Vitamin E, Baby Oil Lavender, Baby Oil Gel, Baby Oil Gel with Shea and Cocoa Butter, Baby Oil Gel with Aloe Vera & Vitamin E, Baby Creamy Oil Cocoa & Shea Butter, Baby Creamy Oil Aloe Vera & Vitamin E, Baby Powder Calming Lavender & Chamomile, Baby Powder Medicated with Aloe & Vitamin E Medicated, Baby Powder Pure Cornstarch with Aloe Vera & Vitamin E, Baby Cologne, BUDDIES® Moisturizing Body Wash, BUDDIES® NO MORE TANGLES® Easy-Comb 2-in-1 Shampoo, BUDDIES® NO MORE TANGLES® Detangler, BUDDIES® Easy-Grip Sudzing Bar, KIDS® HEAD-TO-TOE® Body Wash Tropical Blast, KIDS® E-Z GRIP SOAP™ Berry Breeze, KIDS® NO MORE TANGLES® Detangling Spray STRAWBERRY SENSATION™! If you have read all these so far, I congratulate you for your sense of detail or boredom!
Can any normal mother tell me what on earth all these products are for and how many of them are DIFFERENT... like the difference between baby cream/ baby lotion, baby wash/ bedtime bath/ baby bubble bath & wash/ bedtime baby bubble bath & wash and so on and so forth...
FMCG Marketing at its wits (or otherwise)....and so called Innovations!
If the mother starts using all these products, I wonder if she will have any time for anything else and if she will end up being a good masseuse or complain of hand pain!
Wednesday, July 14, 2010
Wednesday, June 30, 2010
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