Well, here is one crude method to understand the people's priorties in various times(e.g. now in recession and a couple of years before).
Story: Today, I opened google search with auto fill option on and typed in "how to " and found something that really caught my eye. Right at the top was "how to write a resume".
The prelude: 2 years ago, I went to google search with auto fill option on and typed "how to" and found "how to get pregnant" as the number one option.
Well, things have changed and today "how to get pregnant" is at 9th position.
Shows peoples' priorities, I guess!