Friday, December 26, 2008

Commonness in an average Indian reducing

They were the early 90s'. As far as I can clearly remember. Only one channel on the television - Doordarshan. Every Indian above 20 will have very fond memories watching this: http://in.youtube.com/watch?v=gstRrEmTcBc We all share a certain time and generation among us. We will immediately smile and start talking about Surabhi, Hum log, etc. and discuss in detail how fond certain characters, actors and times were and how these were the characteristics of a typical Indian family. Now, if I ask my cousin who is in the next generation, (a generational gap is created every 5 years) about this, I am not sure he will relate to this. The television in India in its early days celebrated diversity, propagated social causes among entertaining and informing the citizens. The songs, the advertisements and the messages were nice, soothing and creative to say the least. Some advertisements like the "Hamara Bajaj" ad became very popular. Today, with all the cable and satellite channels, we have lost the one major thing that used to bind us together in a very unique way. All I see on television is politicians promoting the killing of other Indians so openly. Regionalism has taken over nationalism. States were created only for better administration and for the locals to help maintain their unique cultural and physical ecosystems, not at the cost of nationalism. How come today there are so few songs celebrating India's rich diversity. The only ones of recent past are the "Maa tujhe salaam" from A.R.Rehman and the Jaago India campaign. The others are made to promote a vulgar cause like cricket matches. I somehow dont see the patriotic feeling, a sense of belonging to India in people watching a cricket match in unlike a national song like "mile sur mera tumhara" or "Maa tujhe salaam". I think it is high time for the government to make all the television channels including private ones to mandatorily broadcast 20 minutes a day, programs relating to national awareness campaigns and national songs which will have a wider and long term impact on the people of India than any of the other possible campaigns that the government can possibly think of. Let the awareness campaigns concentrate on family planning, AIDS awareness, patriotism, a cleaner country, dont waste water and energy and finally punctuality. Maybe this is a long pending solution to remove a lot of grassroot problems that India is unable to address by reaching the masses effectively as of now. Is it just me thinking like this or do the others also share a similar thought? What is your opinion?

2 comments:

  1. It's true that the present generation is not very attached with the history, they are less attracted to the stories from the past like mahabharata, ramayana etc than what the earlier generation used to be.

    But i believe, the present generation is much smarter and more aware than what we were 10-12 years back. This is because of the vast amount of information that is available to them, it may be through TV channels, Advertisements, Internet or movies. They tend to be more attracted to the real life success stories than any historical epic.

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  2. That can probably be attributed to the hell of a competition and the easy nature of the humans!!! probably an EVOLUTION!!!
    If u check ur younger siblings, we find that they have have more data than us for their age...If u think of ur grandparents complaining something about generation gap...please think of wat u just put up in the blog!!!
    I seriously think its a way for evolving fromt he past!!!

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